Carton Box Packaging vs. Plastic Packaging: Which is Right for Your Business?

Carton box or plastic packaging?

Which one is right for your business’s packaging needs?

Well, the answer is not as straight as you are expecting. It requires you to take lot of things into considerations like weight, size, and texture while choosing the suitable packaging for your business.

You also like to know which is more eco-friendly, convenient, economical and suitable option for your products. To help you choosing the best packaging type for your business, we have come up with a quick comparison of these two types of packaging.

Let’s start it with carton box first…

Carton box is generally made of paperboard and sometimes of corrugated fiberboard. They are suitable packaging option for hardware, food, pharmaceuticals and other products. These boxes are similar to a cardboard but they are more durable and easy to handle than the latter. This is why these bags are widely used for packaging in the food industry as they are made with eco-friendly materials.

Carton Boxes are Cheaper and Eco Friendly:

Carton boxes are economical as they are made of recycled cardboard boxes. In simple words, packaging manufacturers assemble these boxes from the worn out boxes. By purchasing them, you not only save cost, but also help the environment. A full grown pine tree is cut down to make 38 kg of boxes you use.

Carton Boxes are Durable:

Carton boxes are known for their durability. They also handle the pressure well. You can line up them against each other without worrying about breaking the boxes.

Good for Your Branding:

You can easily stick your label on them due to their smooth surfaces. Besides, these boxes are made with lasting materials and can be used for years, thereby giving you an efficient marketing strategy.

But There are Some Cons Too…

  • Carton boxes are not weather proof, meaning that the water and other types of liquid can saturate these products which damage the contents.
  • These boxes are not looked as a good option for the packing of heavy materials.

Why Choose Plastic Packaging?

Plastic packaging has its own benefits. Like carton boxes, plastic packaging is the widely used for consumer goods. Here are some of the things making plastic a popular option for packaging:

Plastic is More Flexible:

One of the biggest advantages of plastic is its flexibility. Whereas cardboard is shaped to hold whole range of different contents, plastic has even more possibilities. It can be molded into different types of shapes.

Plastic Packaging Takes Up Less Space:

Generally, plastic packaging takes up less space which allows more things to be stored in the same area.

Plastic is Cheaper than Other Packaging Options:

Plastic won’t cost you much as other packaging materials do. It is manufactured in bulk, keeping the overall cost of this material to be low.

Some Disadvantages of Plastic Packaging…

  • It absorbs the flavor of the foods with strong flavor
  • It is not ecofriendly and takes up to 10 years to decompose
  • It can lose shape and crush under weight

 

Which is Right Packaging Solution for Your Business?

After going through the comparison between plastic and cardboard packaging, it may be easy for you to choose the right one. Carton box packaging is a suitable packaging option for food, dairy, cosmetics, hardware items, and pharmaceuticals.

On the other hand, plastic packaging is widely used in consumer packaged goods, home and garden, cosmetic and personal care supply and food and beverage packaging.

6 Ways To Celebrate Earth Day Everyday

Every Day Earth Day

Don’t you feel blessed to be born on planet Earth?

Of course, you must be proud of that, right?

But then, what excuse do you have to neglect the environment? Yes, knowingly or unknowingly, for years, you have been ruining the living conditions on Earth. While the world has just celebrated the Earth day few days back, do you think it is sufficient to make it clean once a year?

As compared to what Earth gives for free of cost, including air for breathing, soil for agriculture, and endless things, doesn’t it deserve one good thing every day?

So, if you are ready to pay your tribute to Mother Earth, for all those bestowed wonderful gifts, here is a list of things you can try in your daily life.

 

Start riding your bike

Start Riding your Bike

It was found in a study conducted by the European Cyclists Federation that cycling emissions are 10 times lower than those produced from driving. Hence, if everyone starts cycling on a regular basis, it would reduce carbon emissions up to a great extent. And with this, will also help restructuring the urban landscape.

 

Prepare your own garden

Prepare your own Garden

Thinking why, when you can get it is easily from the market? For this you need to know that an average carrot travels 1,800 miles to reach your dinner plate. So, you can now decide why you need to do so?

Yes, to save those plenty of miles which would else contribute to more carbon emissions, you can start nurturing your own edible garden. While you will enjoy fresh veggies, you will save Earth, simultaneously.

 

Decompose your kitchen scraps

Decompose your Kitchen Scraps

Do you know, in United States, the food waste alone amounts to more than 30 million tons of waste? Yes, this amount enters the landfills, leading to severe problems for generations to come. Isn’t it is tragic? The food and yard waste can be easily recycled. Yes, it can be re-used and reduced by composting food scraps.

 

Pick a reusable bottle

Pick a reusable bottle

Stop using those plastic disposable water bottles. Do you know you can save around 6 gallons of water using a single reusable water bottle? No doubt, the plastic bottles are recyclable. However, starts state another story. Around 88 percent of these bottles still end up in landfills. And this would take up to 1,000 years to biodegrade the same.

On the contrary, you can switch to reusable drink containers and eliminate the need for 100 disposable bottles per year. Isn’t that great!

 

Save light

Save Energy With Light Bulbs

You might be hearing this from long time, but even today, it is the best way to save energy and cut down the home energy costs. Simply start with turning off your lights when not in use. Then another move you can take is to switch from the traditional incandescent bulbs to the more energy-efficient CFLs and LEDs.

 

Reuse glass containers

Reuse Glass Containers

A lot has been talked about recycling. But the silent fact is that reusing is better. Thus, it is advised to get into the habit of collecting glass jars and glassware. Reason being, you don’t need to buy excess of Tupperware for storing food and beverages.

 

Lastly, it is essential for you to understand that going green is not merely a trendy statement. In fact, it is the need of the hour. By changing your daily lifestyle and putting little to no efforts, you would be able to make your sufficient contribution. Go ahead!

How (and Why) to Bring Your Food Packaging to Life?

What you do with glass bottles, metal cans, disposable plates and egg cartons after use?  You are likely to throw them out as they are of no use now.

Have you ever thought you can reuse your food packaging?

Yes, many items from your household waste can be used again. They can be used in home decorations or can be the part of the art and craft project of your children.

Besides, you can protect the earth from turning into the large dumping ground. This is because 486,116,066 tons of household waste is thrown out every year, meaning that 50 tons of garbage in a second.

The domestic garbage either ends up in ocean, goes to the landfills or burning plants. Such waste disposable methods can pose great threat to the environment, land and water.

And food packaging makes one third of the total domestic waste.

So, it simply means that reusing the food packaging can make a big difference.

Recycling Food Packaging

Which Food Packaging Can Be Recycled?

It is essential to know which food packaging is good for recycling. For example, glass bottles, cans and old egg cartons can be used again. But, what to do with greasy pizza boxes, worn out grocery bags and rusted pans? Can you use them again? Although these items are made of recyclable materials, you like to think twice.

In this scenario, you can contact your local municipal recycling service. However, recycling rules may vary from city to city (and can be confusing at the same time). You can check out the recycling database of world.org to know which food packaging can be used again.

A previous use of an item also helps you know if it can become new again. If a glass container that once contained jam has been washed off properly, it can be used again. However, you should throw the plastic wrap covered with two year old cheese.

What to Do with Your Food Packaging?

From home décor, gifts to crafts, there are many creative ways to use your food packaging again. For example, you can deck up a glass jar with some ribbon and voila to turn it into a beautiful vase. Similarly, toilet paper tubes can be made into seasonal craft products for children.

Here we have listed some of the awesome yet simple ideas to reuse the food packaging:

 

Seedlings Starters:

Recycled Seedlings Starters

Most of the food containers can be used in your home gardening. For example, you can use yogurt container or egg carton as seedling starters. All you need to make few drainage holes in the bottom of your container. Later, fill it with the seeds.

 

Birdhouses:

Recycled Birdhouses

A half-gallon milk carton can serve as your birdhouse. Cut a round hole about 1¼ inch in the center of one side nearly four inches from the bottom. Decorate the outside with stickers or paint. Hang it from a tree branch and enjoy bird watching throughout the year.

 

Office Storage:

Recycled Office Supplies

Jars can be used to store your office supply including paper clips, rubber bands, pens, pencil, and screws.

 

Luminaries:

Recycled Luminaries

Create a festive mood by putting lights or other candles in the bottom of glass jars.

 

Plant Containers:

Recycled Plant Containers

Your soft drink bottles, card boards and carton can be used as plant containers.

You can explore more awesome ways to recycle your food packaging at Pinterest.

 

Bottom Line:

With these simple recycling ideas, you not only bring “trash” back to life, but also reduce the domestic waste output. However, it is equally true that you can’t recycle some of the items again and again. Over the time, they will be worn out, meaning that you have to throw them away. So, it makes sense to create less waste by investing on the reusable things. For example, you can invest in reusable glass or rubber food storage containers and use them instead of plastic bags and wraps. Likewise, buy reusable water bottles and coffee mugs instead of plastic or disposable cups.

Plastic-eating caterpillar turns into a ‘hope’ to curb the plastic problem

Why not use plastice bags

You already know that using a plastic bag is not a viable option, right?

But why not use plastic bags?

In case, you don’t know, need not worry! You aren’t alone, but there are many people like you who may not necessarily be aware of why.

Basically, producing single-use plastic bags consumes vast amount of energy and resources. That’s not all! What more dreadful is that most of those plastic bags eventually find their way to the ocean and landfill, causing havoc and often death for animals, sea animals, fish, birds, etc.

So, the serious problem with these poly bags is their disposability. Being designed for a single use, they are a threat to the environment.  And this is probably the biggest reason why governments are rising to the call to combat the terrible effects of discarded plastic bags.

The ban-game…

While majority of the governmental efforts are at the local level, however, there are some major governmental entities who are seriously taking big steps in this direction.

  • There are more than 40 countries including Mexico City, China, etc. where plastic bags are completely banned.
  • Then there are regions like Ireland and Toronto where added taxation is imposed on plastic bags.

No doubt, these efforts are highly appreciable. However, the desired results still appear far to reach, isn’t it?

Among all this, there is one great news arriving. Actually, scientists have found that a caterpillar, which is commercially bred for fishing bait, posses the ability to biodegrade polyethylene. Yes, the same, one of the toughest and most used plastics, which are usually, found clogging up the landfill sites in different form of plastic shopping bags.

What is the new solution to plastic bags?

The trillion polyethylene plastic bags are incredibly resistant to breaking down. But the researchers are on the track to find a solution, and this time they had found it to be with a caterpillar commonly known as a wax worm.

The study has been conducted in Spain’s Institute of Biomedicine & Biotechnology of Cantabria. Actually, Federica Bertocchini was normally working away at her side hustle, when she discovered that these tiny insects could make a huge dent in the Earth’s vast plastic problem.

Plastic Eating Caterpillar

How it was found?

There were a bunch of wax moths in her hives, which were basically kept to munch on the wax that her bees need to make honeycomb. In the same, in a plastic bag she dumped those pesky critters. And it was on her return, when she found that they’d eaten their way out of the bag. It was then she teamed up with biochemists, Paolo Bombelli and Christopher Howe, to find out if and how these creatures were truly digesting the plastic.

Finally, the results were published in Current Biology Monday, presenting the significant role these creatures could play in the fight against environmental waste.

The further study explained that these worms can do damage to a plastic bag in less than an hour. Moreover, it was also found that the wax worms were not only ingesting the plastic, but also chemically transforming the polyethylene into ethylene glycol. As far as the wax worms are concerned, these don’t eat plastic normally. But it is suspected that this happened due to the ability of their byproduct.

While the research is in continue mode, but it truly appears as a ray of hope to get rid of plastic shopping bags. Isn’t it?

Labeling- An important aspect for your products and business

Launching a new product? Or re-branding an older one?

Are your market-ready? Not sure? Then try answering these questions,

  • Does your product packaging explain what it carries?
  • Will the packaging add more to your product visibility?
  • Is it informational?
  • Will it appeal your new and old customers?

If you aren’t sure about any of these, you need to think over again. You might be missing something really important- LABELING?

labeling importance

Why labeling is important?

To understand the significance of labeling for your product promotion, it is first important to know what it actually means.

Basically, a label is a short and sufficient sales message from the shelf. It helps delivers your sales message directly to your users. And on the other hand, these labels help you brand, creating a trustworthy image for your product and business, altogether. For instance, will you buy a medicine without a label? Or will you purchase one which misses out on the expiry date?

Of course, NO! In a similar way, missing label or use of improper labels, can discourage buyers and hinder your brand accountability. Below are listed some factors explaining the importance of labeling in detail:

Eye-catchy product appearance:

In the cut-throat competition, labeling helps in marketing your product through attractive designing. A perfect label offer a very attractive look to your product and it catches the attention of the consumers too.

Easier product description:

How can you provide the most important information regarding your product? Yes, you guessed it right- a label allows you to highlight the necessary information in one go. Whether it is about the ingredients, its usage, manufacturing, batch number, or the cautions, you can mention everything.

Provides legal information:

Do you know it is necessary to offer statutory warning with some products? Yes, it is required by law. For example, ‘SURGEON GENERAL WARNING: Cigar Smoking Can Cause Lung Cancer and Heart Disease’ on the package of cigarette, or the ‘WARNING: This product can cause mouth cancer’ for smokeless tobacco.

Similarly, there can be various warnings which are must in a case of hazardous or poisonous products.

Helps build product/ brand identity:

You might be new the market, but your product is not. There will be so many competitors already offering similar stuff. How will you differentiate?

Its east with labeling! Your label defines you and your brand, making it easier for the customers to find out your product.

Highlights offer:

Labeling plays a significant role in the promotion game. A well-designed label can easily attract the customers to buy the product. For example, for your new toothpaste, if the label carries all information about the product and also the extra product, say a free brush, it will simply let the users know that it is a profitable deal, right?

Protect the customers:

Yes, it can seriously help consumers from getting into any health problems. While it alerts them about the adulteration factor, it keeps them aware of what to buy and what not. There is a list of factors stated on the label, including ingredients, the date of manufacture and expiry. For example, if a customer is allergic to wheat, he can easily check from the label itself, whether the food item is right for him or not.

So, in a nutshell, labeling turns out to be an important part of your marketing process. But would any kind of label work for your product? Certainly, not! You need to be very careful and particular when choosing a label for your brand.

How to choose the right label for your product?

Explore some of the important factors to consider for a right labeling choice;

Customers are important

Initially, you need to check for who your customers are and how this product will benefit them. The more you are able to find out about your audience, better label design you will be able to select.

Simplicity is the best policy

No one like those labels filled with complex designs and colors. Try to choose a simple labeling to avoid any kind of confusion. You can follow the simple rule; more you are able to tell with fewer words, better your labeling will appear.

Branding can be integrated

The next thing you need to focus on when labeling your product is the branding. Actually, placing your brand in your labeling makes it easier for people to find your product. So, make sure that you put your branding in a way that it helps create a distinctive recognition for your product.

Lastly; incorporating the listed factors in your label, and blending it well with your marketing plan can guarantee a product that stands above the competition. Hence, choose a partner who can assure you custom printed packaging services and best labels.

Innovative Packaging Style to Reduce Food Wastage!

According to a report the Food & Agriculture Organization of the United Nations, around one-third of food produced for human consumption is lost. Yes, around 1.3 billion tons of food goes wasted every year.

What are the reasons behind?

This would be proReducing Food Waste with Innovative Packagingbably the first question to come in your mind, isn’t it? Well, there are many reasons, will you believe that even in the most advanced supply chain systems, 4% of transported goods are damaged just due to low pallet stability. Hence, there arises the need of many changes and innovation in the industry to meet with the growing need for convenience and eco-friendly food packaging.

How food packaging reduces food wastage?

As sated food wastage leads to millions of hungry people and wasted resources. But that’s not all! It turns out to be a major source in polluting the earth. Yes, the buildup of rotting foods in landfills is now posing an alarming threat of increase in amount of methane which contributes to global warming. As far as food waste and food loss is concerned within the supply chain, it is a growing global issue. For a reason that it occurs on all levels of production and consumption, here are listed the common instances you must know;

  • During the supply-chain process, i.e. before it reaches the store
  • When it is in the store
  • Then in the consumer’s home, before it can be used

When there seems to be no answer to the evolving food wastage, innovative food packaging serves to be a great solution. While these help keep food fresher and safer longer, consumers and businesses can benefit from them in different ways. Have a look;

Faster and easier:

Whether it is about the casual home kitchens or the institutional kitchens, a resourcefully designed food packaging is something high in demand. The reason being, it can help food service operations easily overcome the challenges in the backroom. Such packaging styles offer high-quality and fresh food, which is portioned and ready for assembly. Thus, these ensure quick and cost-effective services.  For example, stand up pouches, which are the flexible packaging solution these days and have significantly increased the ability to produce packaging of ever-larger sizes.

Saves Environment:

It is beneficial for environment. How? The new styles of packaging are reusable. These are available with zip locks, spouts, and re-sealable seals. On one hand, such features make it usage more convenient; on the other it leaves you with an option to reuse the same pack. Nowadays consumers are looking for more convenient and eco- friendly packing styles, this feature can be an added advantage.

Quality ensured:

Today buyers have turned into quality conscious clients who are very cautious about what they get. In simple word, they are in search of safer and best quality options.  So, a quality or certified packaging helps in keeping up the quality of food stuff, further leading to reduction in food wastage.

Here it is essential to look on the point that every preparation step and minute saved in kitchen ultimately amounts to real dollar savings. And as efficiency is vital for every business to be successful, the only way to expand yours is by incorporating innovative packaging solutions to your operations. If you are running any food business, you need to.

Top 6 Benefits Of Using Biodegradable Plastic Packaging!

Do you know plastic makes up to 13 percent of the waste stream? Yes, it represents about 32 million tons of waste, out of which only 9 percent goes into recycling programs.

What about the rest? It enters into the landfills. Then it pollutes the earth for more than hundreds of years. The biggest problem with plastic is that it takes extremely long period for it to break down. And all this contribute to massive problems with landfill waste; it becomes dreadful for the wildlife.

Thankfully, biodegradable plastics are there. They are the best alternate, which are specialized enzymatic, break down the material in a faster mode. It may break down over the course of several months. This technology has something more to offer, have a look;

Using Biodegradable Plastic Items and Packaging

It takes less amount of time to break down

As stated earlier, biodegradable packaging and bags acquire less time to break down. This simply means that it easily gets absorbed in the earth.

It needs less energy to produce

Do you know this type of plastics require less than half the energy than their non-biodegradable counterparts generally take? Thus, it is now possible to produce twice the amount of biodegradable packaging and bags in the same amount of energy.
It is easy to recycle

While these are manufactured from materials which are fully biodegradable, it simply means that these break down at a much faster rate. Hence, recycling takes less energy. For this reason, biodegradable plastics can be reused more resourcefully.

It is not toxic

When it is about the traditional plastics, the biggest disadvantage is that they are full of harmful by-products and chemicals. And these pose a danger when released during their breakdown process. But, biodegradable plastics are completely safe. No chemicals or toxins are released. It harmlessly breaks down and is absorbed into the earth without any harm.

It is renewable

Being made of biomass, biodegradable plastic is a completely renewable resource. Also it is an organic compound, making it easier to break down. As far as biomass is concerned, it includes grass, trees, plants, and several other organic materials which decompose.

It is beneficial for the environment

Without any doubt, biodegradable plastics are better for the environment. While they do less harm to the earth, on the other hand when recovering fossil fuels this process releases very few greenhouse gas and harmful carbon emissions.  Moreover, biodegradable plastics don’t need oil for their manufacturing, like the other plastic. Hence, it causes less pollution to the environment.

So, these were some of the reasons which make biodegradable plastics significant in the world of packaging today. They are of great importance for the future of the planet.

Recycling Rules: You Must Know Them!

People all across the world are stepping actively towards recycling moment. But often between the multicolored bins, sticky bottles, recycling can, complex facilities, etc. appears to be very daunting.

Not a problem anymore! It will just take fewer efforts to make a good decision in keeping the throwaway items from being lost in a landfill. Here are listed some essential tips for recycling:

Essential tips for recycling throwaway items

Learn about your area:

The first thing you need to know is that recycling procedures vary from state to state. Hence, it is highly important to learn what all is allowed in your area. It will be helpful in determining how to separate various materials, where to leave your recycling bins, what you can recycle, etc.

Keep your recyclable containers clean:

Don’t go by the fact that the recycling centers will toss out containers just because they’re dirty. Yes, in the recyclables market, the cleaner containers are worth more. Reason being, these are easier and cheaper to process.

Strictly avoid these items in the recycling bin:

There are few items like plastic bags, which can jam up the equipment of any recycling facility. Hence, you must be very careful while adding them to recycling bins.

Other stuff can be those take-out food containers, pizza delivery box, bottles carrying hazardous liquids or old batteries. While some of the can be dangerous, others are hard to recycle.

Complicated symbols need you attention:

When it is about plastic containers, these are labeled with a resin identification code (RIC). Basically, this code describes the grade of plastic you’re using, and also how well it can be recycled. In this case, the label 1 and 2 fall in the category which can be recycled at almost every recycling center. Then there are number 3, 6 and 7 which cannot be recycled and need to be added directly in the trash. What about the 4 and 5 labels? These can be recycled at some specific recycling centers; you need to call those centers for confirmation.

Learn to separate your recyclables:

Well, this will depend on your municipality recycling system. For example, in some states, it is must to separate aluminum, glass and plastic. However, in New York you only have to separate paper materials from the rest. You are advised to check in with your waste services program for this.

Thus, follow the above stated rules of recycling, and you’ll be able to adapt a green routine in no time!

Top 5 Shopping Bags: Now these are Available at the Wholesale Prices in US.

Do you want your business to grow rapidly? Are you looking for a way to improve your branding, meanwhile adding convenience for your customers?

Then your solution is there with the right choice of shopping bags, which your provide to your customers.  Yes, you can simply get them customized with your company or business logo, address, telephone number, or any other message and attract more consumers. While these bags appear to be highly tempting, on the other hand, the right quality bags make it easier for the users to carry your products. What are you thinking now, the expenses for high quality shopping bags? Well, not to worry!

You can now give a cutthroat competition to your contenders, that too paying the lowest possible prices. You can get different types of shopping bags at wholesale prices anywhere across US. Isn’t that all you have been waiting for!

Have a look at the top five variants, you can pick from:

1. Vinyl Bags:

Custom vinyl bags for your businessYou can get those custom vinyl bags for your business.  If you are really looking to offer a safe and secure option for travel and theft prevention, vinyl bags serves you the best. With superior strength and durability, these bags are a clear choice for the upscale retail packaging. And believe it; the products contained within will do the talking for your business. Hence, if you are dealing with skincare products, perfumes or travel related retail products, this can be a great choice.

You can get them in different shapes, sizes and quantities. Thus, consumers will enjoy a hassle-free storage and carriage. In addition, you can add up a logo on the front to maximize your brand presence.

2. Non Woven Tote Bags:

Top 5 Shopping Bags Available at the Wholesale Prices in US

Customers are nowadays looking for bags which are environment friendly. What about the reusable non woven tote bags? While these are eco friendly, these come in hundreds of styles. So, you can choose these ultra compact non woven tote shopping bags for, which are perfect for shopping, transporting items, storage and much more. In case, you want it for food products, you can pick insulated non woven bags which ensures sustainable material and smart design, altogether. Being multi functional, these are easy to carry.

 

3. Garment and Dry Cleaner Bags:

Plastic Garment and Dry Cleaner BagsFor your garment business, you need an intelligent solution which not only protects the garments, but also keep them wrinkle free. Luckily, there are special bags which offer an opportunity to keep your stuff safe and maintain your brand your image. All you need is dry cleaning bags and plastic garment bags. Now, whether you need to ship cocktail party attire or a bride’s wedding gown, you can do it without any fear. Moreover, get them printed with your logo design or/ and contact number to brand your image.

 

4. Food Packaging bags:

Food Packaging Shopping bags

The food industry has gone under a sea of change in the last decade. And without a doubt the competition in the food packaging field is fierce. For this, you must have the right type of packaging solution for your products. This category includes a large variety of shopping bags. Whether it is about stand up pouches, flat pouches, or the side gusseted bags, you need to ensure that you provide FDA approved bags. These are safe for all types of food items like fruits, nuts, coffee, liquids, grains, jerky, spices, pet food, breads and lots more. Along this, these bags must be resistant to light, oxygen and moisture.

5. Euro Tote Bags:

Euro Tote Shopping BagsWhen it comes to presentation, nothing serves better than these types of bags. Being recyclable, environmentally friendly and reusable, Euro tote bags fits your business needs. You can get these customized for the size and gauge specifications easily. Present your consumers a superior quality and shopping experience with these bags.

To conclude, remember, gone are the days when consumers sacrificed the comfort and ease for the sake of great looks.  Now the users wittily seek out for stuff which serves the best and offers amazing looks, altogether. So, differentiate yourself from your competitors with any of the aforementioned shopping bags!

4 Retail packaging for the businesses in 2016

As per the branding experts, it is highly important to create packaging designs which stand out on the shelf. This helps in establishing customer’s loyalty. Undoubtedly, marketers and branding professionals will lend you with endless options. But in order to serve your customers with nothing less than the best, you need to be aware of the latest trends. Find out them here.

Packaging design standards are never same. They have been changing and evolving with the passage of time, as per the consumer desires. And if you really wish to rule the market, all you need is a mastering packaging design. Remember, it doesn’t involve only knowing your brand. It is about connecting with the cultural trends which resonate with the target audience.

4 Retail packaging and Shopping trends of 2016

What? Trying to keep up with trends? Well, you problem is solved here. Checkout some of the amazing trends for 2016 here:

Action-oriented and environment friendly

If you want to make a real difference, environmentally friendly design is the popular trend to go with. Businesses need to take an action-oriented approach. This will help earning customer trust by presenting earth-friendly policies and your responsibility towards sourced materials. It is often seen that customers look for products which that make them feel closer to nature.

Abstract art will work magically

Nowadays package designers will do anything to make a product catch the consumers’ eyes. Thus, you can also try the same.  It can be neon colors, giant lettering, or even extreme minimalism. This type of packaging is getting popular in 2016. Many big and small brands have begun trading out these loud design elements. The reason is simple; it offers more elegant and art-focused look.

Hold on the old school approach

Yes, it is 2016, but the packaging trends will definitely take you back in the history. The playful spins on old trends are getting popular. It can be a design from prohibition-era or a vintage-style tattoo. You will easily observe multiple retro design requests to cater the hipsters target market. So, if you are running a business which has something to do with youthfulness, you can add quirky humor with vintage design approach.

Handmade with love

For those busy adults, intricate patterns and scenes were something used to explore their creative side. And now it has been observed that consumers are leaning toward the handmade more.  Actually, this growing trend is a sign for authenticity and honesty. Hence, you can gift your consumers a small-batch or anything which is crafty.

So, with these you’re ready to get ahead and beat out your contenders. Choose the best packaging designs for your business and step ahead!