Packaging Tips for Temperature Controlled Shipping

packaging tips for Temperature Controlled Shipping
IMG Source – packaging innovation

Learn here how to ship your temperature-sensitive goods without affecting their quality and efficiency from A to B.It is challenging to ship temperature-sensitive items. They should be kept at the right temperature through transit. Extreme temperature can alter the quality of the deliverables, whether you are shipping food or pharmaceuticals.

For example, flowers can get droopy if they face an extremely hot environment while freezing temperatures can discolor and shorten their life as well. Even a minor as 2 degrees Celsius can affect the quality or efficiency of the pharmaceutical or medical goods.

Therefore, it is important to ship them in a temperature-controlled environment. And these steps will help you in this context.

Choose the Right Packaging:

First of all, make sure to get your packaging right. Luckily, many packaging comes with insulation properties to maintain the temperature you require. Some of them are…

Foil Bubble Bags and Lined Boxes:

This type of packaging is right when your products need to be kept below 5°C. For added control, foil-lined bags can be lined with gel packs or cool packs.

Polystyrene Boxes:

This type of packaging is ideal for the products to be kept frozen below -18°C for 24 hours. They work best when lined with dry ice, gel packs or cool packs.

Insulated Carry Bags:

Insulated carrier bags are used for chilled goods like wine or food and let your customers take them home before they warm up.

Choose Your Carrier Carefully:

Work with a carrier that is experienced in the shipping of the goods you have. No matter how efficient packaging you choose, the last thing to worry about the ill-handling of the carrier.

Minimize the risk by picking up a carrier that has vast experience and expertise as well to handle temperature-sensitive commodities. It is better if your logistics partner has access to temperature-regulated facilities to keep your consignment in the required temperature.

Make sure to choose a fast shipping option for perishable goods like food and flowers. They should be shipped early in the week to avoid delays or stays.

Get Educated on the Rules and Regulations:

FDA and DEA have imposed several restrictions on temperature-controlled medical goods like medicines, biological substances, and specimens. Your chemical shipments may be subjected to federal hazardous materials regulations.

Dry ice also calls for attention, as it’s a dangerous substance. In the USA, non-medical shipments that include more than 2.5 kg or 5.5 pounds of dry ice must follow the regulations set by the Code of Federal Regulations and International Air Transportation Association, depending on the mode of shipment. The point is here that you should learn about the guidelines applied to the temperature-controlled goods as well as their shipping methods.

Assess the Temperature of Goods Throughout Transportation:

Keep a temperature monitoring device within your healthcare shipment to verify that it can get within the required temperature range throughout transit and storage.

A high tech monitoring device lets you track the condition of your goods around the clock. Plus, it notifies you if the temperature is interrupted or fluctuated. You can also ask your logistics company to provide temperature monitoring during shipment.

So you must have understood how to ship your goods at the right temperature. It takes you to choose the right packaging, experienced logistics company, and right packaging. What do you think? Please let us know by commenting below.

5 Packaging Tips to Make Your Product Attractive to Buyers

Packaging is the first thing a customer sees while shopping your product. In fact, it influences his or her buying decision. A customer is likely to shop the products with best, attractive and clear packaging. A great packaging can be a factor (other than quality) to make buyers willing to pay bit more.

Poor quality packaging leaves an impression that the product is of poor quality.

As you know that packaging also protects your products when being handled and shipped to the various locations, making sure your customer receive them intact.

This is why packaging matters both in terms of brand value and product safety.

Therefore, you should be extremely careful while planning the packaging for your products. Keep these things in mind to give your product a great packaging.

Who is Your Customer?

First and foremost, think about your customer. Who are they? How your product can help them? Are they kids? Are they woman or someone age 55+? For example, if your product is designed for an auto mechanic, a packaging with bright pink and purples and cursive fonts on the labeling may not attract your core audience. Apart from that, you need to think over the functionality of the product.

Consider the Functionality:

How functional is your packaging? Here functionality of the product means the ease of use, store and carry.

The more functional the packaging, the more sales it gets. For example, Heinz ketchup bottle is also available in sachets for on the go customers. Or the face wash is both available in tube and dispenser container.

To get a better idea on this aspect, take a look at the market and try to find out the ways to improve the functionality of your products packaging. You can win over many customers just because of the practicality of your product.

Be Honest:

True. A wrapper is the way to present your product in the best possible way. However, it doesn’t mean that it misleads the buyers. For example, most of the companies show a cookie drenched in chocolate syrup on the packaging of their simple chocolate flavored biscuit. You shouldn’t go overboard with such exaggeration. Showing your product 100 times better than the actual content may result in customers’ disappointment. Eventually, you end up with poor sales and shattered brand image.

Here comes honesty. Customers will not have any prejudice against simple and inexpensive products, as long as they are aware of what they are buying.

Clear Typography:

The fonts and graphics of the packaging are important as they influence the customer’s buying decision. So, you need to work over your packaging’s typography. Make sure the letters look legible and readable as well. A customer may have trouble to read the fancy letters in one go in a single glance. Keep in mind that the color of your font should well with the overall appearance and color of the packaging.

Understand Your Competitors:

Read your competitor’s strategies regarding packaging. It will help you learn their design elements they are using in their packaging. Take a note of the packaging of the less successful brands to find out the design mistakes you can avoid in your products.

With the help of these packaging tips, you will not only improve the appearance of your product but also gain customer’s trust and attraction.